Ecommerce has soared to stardom over the last three decades. Though the first electronic shopping service was officially launched back in 1984, only a handful of people ever saw its advantages. In contrast, the industry has now gone global and brought in more than $2 trillion last year alone. This massive and ongoing growth has
Google used to be the top way for potential buyers to learn about the products they want, but it has been surpassed by Amazon search. The world’s biggest online store is a great source of consumer reviews and other product info, and those who want to sell online can’t ignore the opportunities Amazon has to
There are few strategies in the online marketplace that are as essential and as quickly evolving as search engine optimization, known in the industry as SEO. Google and other search engines are constantly updating the algorithms that are responsible for ranking search engine results, and recent technological innovations such as smart watches and Amazon Echo
Digital technology has been evolving at an incredible pace, and the marketing industry has historically and contemporaneously been a huge driving force behind these changes. Just about every company of any size already has some sort of online presence, but those who wish to remain competitive within a changing market landscape need to pay special
LinkedIn has over the years been a great source of help to millions of bloggers out there. It mostly deals with lengthy and engaging posts that are sure to attract readers’ attention. Through LinkedIn, you can open unimaginable doors in your career. Wondering how to get featured on Linkedin? Read on to find out. Your first
Emoji Marketing may sound like the newest advertising gimmick, yet nothing is further from the truth. These colorful characters now serve as part of the human language, with 92 percent of individuals online making use of them to express their feelings and more. They have become so pervasive companies are now using them to promote