There are a lot of little details involved in designing the perfect website. Every website owner needs their pages to look professional, be easy for visitors to navigate, and appeal to search engines so it is found more easily regardless of the type of business it is built to advertise. Duplicate Content is one of the details that owners cannot ignore because it is not a small concern. Search engines will not know which version to use in query results when repeated content is found. It is important to check for this type of problem when the site is initially completed and randomly from that point on. Luckily, there are several ways to perform this task.
Quote the Text
This is the easiest and most common method to seek out duplicate material. The results will include anything that matches the quoted material exactly. It is done by copying the text in question and pasting it into the search engine query box. Enclose the entire text with quotations and hit search.
Use Online Checkers
Check Duplicate Content using the free tools available through specific websites designed for this purpose. These sites review the content provided to determine if it is found more than once on the same URL as well as seeking out external duplicates. The online checkers offer a text input field to review specific text as well as a tool that will randomly sample text on the site.
Purchase Content Programs
Crawlers and plagiarism software effectively scour the Internet seeking content that matches what the user submits. Many of these companies offer their limited services for free and more advanced searches with their paid programs. Some also offer protection for websites to prevent others from duplicating the content to use on their own pages.
Utilize Search Tools
Search engines also provide tools for this purpose and they return what their own searches would typically detect as a duplication. For example, Google offers an advanced search page that is easy to use. The search form allows people to enter into the fields on the form the exact words and numbers they want to have researched as well as the language, region, and last update to search through.
Enable Webmaster Tools / Search Console
Google also offers webmaster tools that will help to prevent duplication in the future. The site owner will receive a notification any time they discover matching content. It is not always 100 percent accurate, but it is a good backup plan to include along with other random search practices.
Everyone loses out when site material is duplicated. Websites receive less traffic and their ranking suffers despite using the best SEO tactics. People may choose to link to the other site with the content and cost the original site the opportunity for numerous additional views. The search engines return results that are less relevant and lose business because visitors question their performance. The people searching for sites that meet their requests do not get directed to the content they need or want. Check Duplicate Content to avoid this potentially damaging mistake and keep every website original and ranking higher.